PRADA / AI BRAND CAMPAIGN

A conceptual project leveraging the “PRADA” brand name to craft an innovative AI-driven fragrance campaign. This campaign uses AI elements to create animated social media posts, outdoor branding, print ads imagery with some essential prompts and key words.

GUCCI / AI BRAND CAMPAIGN

This campaign uses AI generation to create a new product design, packaging key concept, animated social media post and video to showcase a new rosy blush cosmetic product by “GUCCI”, with the product name “GUCCI LOVE”, to showcase the rosy flush in a face due to a new found romance.

01. SURREALISM CAMPAIGN 1 / HEINEKEN 0.0%

“That heavenly taste, without the delusion.”

Focusing on the heavenly taste of a “normal beer”, without the painful hang-overs and delusions, this alcohol-free beer campaign featuring key visuals, OOH branding and video ads, aims at a surrealistic visual approach to further Heineken 0.0’s brand reach within the UK market.

02. SURREALISM CAMPAIGN 2 / HEINEKEN 0.0%

“Cheeky on the palate. Divine by nature.”

03. REALISM CAMPAIGN / HEINEKEN 0.0%

“0.0% Bother. 100% Clever.”

This concept begins with everyday people from all walks of life, and translates to a bold campaign that celebrates the ‘clever’ decision to choose non-alcoholic beer, free from judgment and full of confidence, with the target audience being the UK market. These visuals are adapted across print ads, social media, digital banner ads and OOH platforms for maximum impact and conversion.

JUICY LIP PRODUCTS / SOCIAL & VIDEO

AI generated lip care and beauty product design line with new visual identity, showcasing different flavours and colours, complete with static imagery products, product carousel informative posts, as well as image to video generated content, for both social media and digital platforms.

HEARTBURN CAROUSEL SOCIAL POSTS

AI generated character elements, then utilizing advanced Photoshop editing to super-impose the individually generated elements to produce a 6 panel carousel design, each conveying their own story, and together having a storyboard effect.

“FUN-IN-THE-SUN” NIVEA CAMPAIGN / BRANDING & SOCIAL

Designed for NIVEA SUN’s upcoming summer launch in Europe, this campaign blends 2D vector illustrations with real product placement. By integrating AI, the visuals were transformed into an engaging Instagram carousel tailored for social media impact.

“ZERO SUGAR. MORE FUN.” GATORADE / ANIMATION & VIDEO

A mixed media video reel for Gatorade, highlighting their line of energy drinks with Zero Sugar and Zero Calories, perfect for active, on-the-go individuals seeking hydration. The reel combines 2D vector illustrations, various AI integration methods, and human-centric video editing to create a colorful and engaging video advert that drives brand awareness.

ASMR REELS

Creating a series of jelly glitter cakes as static images, then transformed them into ASMR-style food reels. Each reel was crafted using highly specific prompts, focusing on movement, color, object clarity, and the exact way a slice falls after being cut: set against dark, atmospheric backgrounds.

LV & CHANEL / DREAMSCAPE CAMPAIGN

Dreamscape conceptual videos make brands appear more surreal and engaging, featuring imaginative themes and dreamy settings.

CARTIER AUTUMN LAUNCH / SOCIAL

Static campaign visuals are crafted using AI prompts and actual product images, then seamlessly transformed into short video formats for social media platforms. Advanced AI techniques ensure consistency in key imagery while introducing subtle movement.

PRODUCT FEATURES BRAND CAMPAIGN

Harnessing the power of AI, and using relevant images and specific prompts, to generate product focus scenes with enhanced lighting and settings, effectively showcasing and promoting the products.