AUTOSTORE
Automated Services
Campaign Key Visuals / Art Direction / Video
Print & Digital / OOH / Social Media
AutoStore™, founded in 1996, is a technology company that develops order fulfilment solutions to help businesses achieve efficiency gains within the storage and retrieval of goods. The company offers both hardware and software capabilities and the AutoStore technology is interoperable with other third-party solutions.
The icon for AutoStore™ are 6 dots representing connectivity.
KEY STRATEGY
For the key visual, I used the logo icon as the central element. Each dot within the design represents a delivery item, moving in sync with the flow of the automated delivery service, symbolizing efficiency and seamless operation.
DIGITAL CAMPAIGN
I adapted the key visual across various digital platforms, ensuring its versatility for use in videos, EDMs, desktop banner ads, and social media.
PRINT ADS CAMPAIGN
Similarly, the key visual was adapted for various print materials, including flyers, magazine ads, and in-house posters, ensuring consistency across both digital and physical formats.
OUTDOOR CAMPAIGN
Outdoor branding plays a crucial role in establishing a company’s presence in the public eye. Through strategically placed advertisements, billboards, banners, and other large-scale visuals.
Elizabeth Djong Design 