ICHIGO NEKO

Lifestyle & Concept Bakery

Art Direction / Visual Identity / UI

Social Media / Packaging & Label

Ichigo Neko is a concept-style bakery offering freshly baked cupcakes and macarons in cute compact to-go boxes. The name, Ichi-GO Neko, translates from Japanese to “Strawberry Cat,” perfectly reflecting the brand’s playful and whimsical vibe. With its charming, cute concept, the bakery is a hit among the youth.