Sofienberg Gruppen

Construction Contractors

VISUAL IDENTIY + BRANDING

The company is divided into seven entities, each serving a different sector, collectively forming Sofienberg Gruppen (Sofienberg Group). To unify these sectors under a cohesive identity, I developed a design strategy where each sector is represented by a unique color. When combined, these colors form the complete group identity, much like building blocks or Tetris. This visual identity is applied across various print as well as digital formats.